Friday 6 December 2013

Primary Audience Research

Here is what I have learnt from my questionnaire 

My target audience are 11-21 year old females as they were the most to fill out the questionnaire. Rock came out as the preferred genre for a music mag however 77.78% did not read music magazine. Q, NME and Rolling stones came out as the top music magazine which shows that people have a high demand for rock magazines and the fact that NME has a free gift when you buy a magazine. I found out that people are willing to pay up till £1-£2 with 73.43

Here are some comments on what would attract people to a magazine front cover

  • Bright colours that contrast well with each other, glossy cover, famous musician/celebrity on the cover page, interesting stories and articles to do with music
  • colours with attractive clear headlines and relevent images but not overly crouded front cover
  • Exclusive stuff Big music from each region Get readers involved
  • Simplistic design (like the magazine Edge) and a variation in content from just reviews etc
  • the posters avaliable and the content of the magazine
  • Variation of bands each week. Stand out colours. Full band pictures/interviews (not just the lead singer).
  • Well, the most of the time it's the colors, picturea and the context in the magazine.


No comments:

Post a Comment