Now instead of just talking directly to the audience we could have some scenarios which might help promote the magazine such as.
- alien from outer space
person ''well have you checked out the Durham magazine, the regional magazine which shows you what's been happening in the hustle and bustle in Durham every month. with this guild you can find lots of interesting things to do''
- conversation between friends.
person 1 ''hay fancy hanging out this weekend at this new café?''
person 2 ''how do you find out about these new places all the time''
person 1 ''well you see I get the Durham magazine, which is a local magazine which keeps me in the loop of all the hustle and bustle that happens every month, here maybe you should give it a look''
person 2 ''oh wow I didn't know that was opening, where do you find this?''
person 1 '' at exclusive retailers and venues''
Now these ideas are good but they might be a little bit childish for my target age group being aimed at upper middleclass females.
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