Thursday 23 April 2015

radio adverisement anaysis 2




Looking more closely into radio adds for magazine I found this one from the ''Local Biz Magazine'' which from the add Is a Durham region magazine which has listing about all the events that happen in Durham.


http://thelocalbizmagazine.ca/


The add length for a radio add is around 40-60 seconds which is something I need to consider when making my radio add to fit in with conventions of radio adds.


  • The add uses emotive language like rich, hot which really sell this magazine and the content of Durham being the go to place to go for a family day out.


  • Uses upbeat music along with a friendly and happy voice really makes you want to find out more about the magazine as it construct an idea of Durham.  

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